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Growth Strategy

GLOBAL INBOUND

Respond to the growing internationalization of Japan by providing ample opportunities for encounters
"Global Inbound" Strategy

Global Inbound 2018 30,102,102 18,954,031 10m 20m 30m Japanese Departures Foreign Arrivals Source 2017 2016 2015 2014 2013 2012 2011 2010 2009 2008 2007 2006 2005 2004 2003 2002 2001 2000 Source Ministry of Justice, "Immigration Statistics" https://www.e-stat.go.jp/stat-search/files?page=1&layout=datalist&toukei=00250011&tstat=00000101... Global Inbound 2018 30,102,102 18,954,031 10m 20m 30m 2015 2012 2009 2006 2003 2000 Japanese Departures Foreign Arrivals Source Source Ministry of Justice,"Immigration Statistics https://www.e-stat.go.jp/stat-search/files?page=...
In 2015, for the first time the number of foreigners entering Japan exceeded the number of Japanese leaving Japan. In 2016, the number of foreign workers in Japan exceeded 1 million for the first time. We at Zenken Corporation call this accelerating trend of internationalization in Japan the "Global Inbound" and regard it as a great business opportunity. Our IT Solutions and Language Services businesses allow us to capitalize on this trend and achieve dynamic growth.
  • Learning From the era in which Japanese learn foreign languages because of internationalization to the era in which foreigners learn Japanese. With over 40 years of experience in the Language Education sector and abundant know-how in the IT Solutions sector, we will continue to provide and expand learning opportunities and develop human resource assets necessary for tackling the "Global Inbound". Learning JLPT examinees Language learning trends Learning institutions Industry growth Learning From the era in which Japanese learn foreign languages because of internationalization to the era in which foreigners learn Japanese. With over 40 years of experience in the Language Education sector and abundant know-how in the IT Solutions sector, we will continue to provide and expand learning opportunities and develop human resource assets necessary for tackling the "Global Inbound". Learning JLPT examinees Language learning trends Learning institutions Industry growth
  • Changes in the number of examinees forthe Japanese Language Proficiency Test (JLPT) people/2018 1,009,074 Source 2018 1984 The ever-expanding market for Japanese languagelearning services is a great business opportunity for us. Source Japanese Language Proficiency Test (JLPT) Statistics "Changes in number of examinees" http://www.jlpt.jp/statistics/ Changes in the number of examinees for the Japanese Language Proficiency Test (JLPT) Changes in the number of examineesfor the Japanese LanguageProficiency Test (JLPT) people/20181,009,074 The ever-expanding market for Japanese languagelearning services is a great businessopportunity for us. 2018 1984 Source Source Japanese Language Proficiency Test (JLPT)Statistics "Changes in number ofexaminees" http://www.jlpt.jp/statistics/
  • Changes in the number of Japanese language institutions and the number of students 200 300 400 0 100 500 0 10000 20000 30000 40000 Students Language institutions 1991 1998 2003 2010 2016 50,000 Source The supply of Japanese language education institutions is notkeeping up with the growing demand since barriers of openingnew Japanese language schools remain high. Changes in the number of Japaneselanguage institutions and the numberof students Source Association for the Promotion of Japanese Language Education, "Overview of Japanese Language Education Institutions" https://www.nisshinkyo.org/article/pdf/20200304s.gaikyo.pdf Changes in the number of Japanese language institutions and the number of students Source The supply of Japanese language educationinstitutions is not keeping up with the growingdemand since barriers of opening new Japaneselanguage schools remain high. Changes in the number of Japaneselanguage institutions and thenumber of students 0 100 200 300 400 500 0 10,000 20,000 30,000 40,000 50,000 Students Language institutions 1991 1998 2003 2010 2016 Source Association for the Promotion of JapaneseLanguage Education, "Overview ofJapanese Language Education Institutions" https://www.nisshinkyo.org/article/pdf/2020030...
  • Changes in the ratio of students taking foreign language conversation classes to the population 2010 2011 2012 2013 2014 2015 2016 2017 2018 3.1% 3.5% 3.5% 3.5% 3.6% 3.7% 3.8% 3.9% 4.0% Source The number of people studying languages continues to growdespite the steady decline of Japan's population Changes in the ratio of studentstaking foreign language conversationclasses to the population Source Ministry of Economy, Trade and Industry, "Changes in specific service sectors" http://www.meti.go.jp/statistics/tyo/tokusabido/result-2.html Ministry of Internal Affairs and Communications, National Statistics Center, "Population estimate" https://www.e-stat.go.jp/stat-search/files?page=1&layout=datalist&toukei=00200524&tstat=0000000... Changes in the ratio of students taking foreign language conversation classes to the population Source 2010 2011 2012 2013 2014 2015 2016 2017 2018 3.1% 3.5% 3.5% 3.5% 3.6% 3.7% 3.8% 3.9% 4.0% The number of people studying languagescontinues to grow despite the steadydecline of Japan's population Changes in the ratio of students takingforeign language conversation classesto the population Source Ministry of Economy, Trade and Industry,"Changes in specific service sectors" http://www.meti.go.jp/statistics/tyo/tokusabid... Ministry of Internal Affairs andCommunications, National StatisticsCenter, "Population estimate" https://www.e-stat.go.jp/stat-search/files?page...
  • Expansion of the Linguage English Conversation School Source Business model established and expanded inresponse to market needs. Expansion of the Linguage EnglishConversation School Change in number of students 2015 2016 2017 2018 2019 Haneda Airport Linguage EnglishConversation Schools Shinjuku Honko School Ikebukuro School Ginza-Yurakucho School Yokohama School 2016 OPEN! 2014 OPEN! 2017 OPEN! 2015 OPEN! 2017 OPEN! Shibuya School 141% on average, compared to previous year Source Changes in the number of students at Linguage English Conversation School Changes in the ratio of students taking foreign language conversation classes to the population Source The number of people studying languages continuesto grow despite the steady decline ofJapan's population Changes in the ratio of students takingforeign language conversation classesto the population Linguage English Conversation Schools Haneda Airport Ikebukuro School Ginza-Yurakucho School Yokohama School 2016 OPEN! 2017 OPEN! 2015 OPEN! 2014 OPEN! 2017 OPEN! Shibuya School Shinjuku Honko School Change in number of students 2015 2016 2017 2018 2019 141% on average,compared topreviousyear Source Changes in the number of students at Linguage English Conversation School
The number of people taking the Japanese-Language Proficiency Test (JLPT), a test that measures and certifies Japanese proficiency of non-native speakers of Japanese, continues to increase year by year. Even though the population of Japan is declining, the ratio of students taking foreign language classes to the population is increasing. The raising demand for language education is clear from the data for both foreigners and Japanese nationals. In response to this market expansion in the language field, we have strengthened our focus on the Language Services sector of our business. Based on many years of experience in education, we have created the Linguage English Conversation School and On-line English conversation courses. We also inaugurated the Linguage Japanese Language School in the fall of 2017.
  • Working Japanese people who are able to communicate with foreigners. People outside Japan who mastered the Japanese language. Those two groups utilizing IT Solutions and their language skills become a bridge linking Japan with the world. They are the key to "Global Inbound". They are what makes our continued growth possible. Working Intl. students' plans Japanese workforce Foreign workers "Bridge talent" Working Japanese people who are able to communicate with foreigners. People outside Japan who mastered the Japanese Language. Those two groups utilizing IT Solutions and their language skills become a bridge linking Japan with the world. They are the key to "Global Inbound". They are what makes our continued growth possible. Working Intl. students' plans Japanese workforce Foreign workers "Bridge talent"
  • Comparison of countries where foreign students wish to work after graduation Comparison of countries whereforeign students wish to workafter graduation The number of foreign students who wish to continueworking in Japan after graduation is more than threetimes that of students who wish to return to theircountry of origin. Source ※Multiple answers allowed Regular faculty course All International Students Regular faculty course All International Students Wish towork in JAPAN Wish towork in HOMECOUNTRY 2017 2017 82 .9 % 75 .1 % 20 .7 % 18 .4 % Source Japan Student Services Organization, "Outline of the 2013 survey on the living conditions of self-funded foreign students" https://www.jasso.go.jp/about/statistics/ryuj_chosa/__icsFiles/afieldfile/2019/04/04/ryujchosa29p00_4.pdf Comparison of countries where foreign students wish to work after graduation Source Comparison of countries where foreignstudents wish to work after graduation The number of foreign students who wish tocontinue working in Japan after graduationis more than three times that of studentswho wish to return to their countryof origin. ※Multiple answers allowed Regular faculty course All International Students Regular faculty course All International Students 82 .9 % 75 .1 % 20 .7 % 18 .4 % Wish towork in JAPAN Wish towork in HOMECOUNTRY 2017 2017 Source Japan Student Services Organization,"Outline of the 2013 survey on the livingconditions of self-funded foreign students" https://www.jasso.go.jp/about/statistics/ryuj_chosa/__icsFiles/afieldfile/2019/04/04/ryujchosa29p00_4.pdf
  • Ageing and Japan's working population Age 65 and over Age 65 and over Age 15 - 64 Age 15 - 64 Actual Forecast 2065 2020 2018 2015 2010 2005 1995 1950 Source Ageing and Japan's working population The rapid population decline in Japan is particularlyvisible in the working age group (15-64). Source Ministry of Internal Affairs and Communications, "2014 White Paper on Information and Communications", “Japan's Ageing Trends and Future Estimates” http://www.soumu.go.jp/johotsusintokei/whitepaper/ja/h26/html/nc141210.html Cabinet Office, Government of Japan, "Annual Report on the Ageing society FY2019" https://www8.cao.go.jp/kourei/whitepaper/w-2019/zenbun/01pdf_index.html Ageing and Japan's working population Source Age 65 and over Age 65 and over Age 15 - 64 Age 15 - 64 Actual Forecast 2065 2020 2015 1995 1950 Ageing and Japan's working population The rapid population decline in Japan isparticularly visible in the workingage group (15-64). Source Ministry of Internal Affairs and Communications,"2014 White Paper on Information andCommunications", “Japan's Ageing Trends andFuture Estimates” http://www.soumu.go.jp/johotsusintokei/whitepaper/ja/h26/html/nc141210.html Cabinet Office, Government of Japan, "AnnualReport on the Ageing society FY2019" https://www8.cao.go.jp/kourei/whitepaper/w-2019/zenbun/01pdf_index.html
  • Changes in the number of foreign workers in Japan Number of foreign employees (in million) indirect direct Source 0 0.2 0.4 0.6 0.8 1 1.2 1.4 1993 2006 2008 2019 million people/20191.66 Changes in the number of foreignworkers in Japan In contrast to Japan's declining workforce, the number offoreigners employed in Japan is growing. Source Ministry of Health, Labour and Welfare, "Foreigner employment status report" https://www.mhlw.go.jp/bunya/koyou/gaikokujin09/index.html Ministry of Health, Labour and Welfare, "About the notification of the employment status of foreigners" https://www.mhlw.go.jp/stf/seisakunitsuite/bunya/koyou_roudou/koyou/gaikokujin/gaikokujin-koyou/... Changes in the number of foreign workers in Japan Source Changes in the number of foreignworkers in Japan In contrast to Japan's declining workforce,the number of foreigners employed in Japanis growing. Number of foreign employees (in million) indirect direct 0 0.2 0.4 0.6 0.8 1 1.2 1.4 1993 2006 2008 2019 million people/2019 1.66 Source Ministry of Health, Labour and Welfare, "Foreigner employment status report" https://www.mhlw.go.jp/bunya/koyou/gaikokuji... Ministry of Health, Labour and Welfare, "Aboutthe notification of the employment statusof foreigners" https://www.mhlw.go.jp/stf/seisakunitsuite/bun...
  • "Bridge talent" will support Japan in the future "Bridge talent" will support Japan inthe future “Bridge talent” is not a special individual who acts simplyas an intermediator between people in Japan and peopleoutside Japan but a person who proactively produces andnurtures the “connection” between them. Japanese Foreigner “Bridgetalent” “Bridgetalent” “Bridgetalent” Foreigner Japanese Regular “Bridge talent” “Bridge talent” connects Japanesepeople and foreigners Future “Bridge talent” Interactions between “bridge talent”bring about and nurture connections "Bridge talent" will support Japan in the future "Bridge talent" will support Japanin the future “Bridge talent” is not a special individual whoacts simply as an intermediator between peoplein Japan and people outside Japan but a personwho proactively produces and nurtures the“connection” between them. “Bridgetalent” Japanese Foreigner f Conventional “bridge talent” Regular “Bridge talent” Japanese Foreigner “Bridgetalent” “Bridgetalent” Future “Bridge talent” bring about and nurture connections Future “Bridge talent”
The rapid population decline in Japan is particularly visible in the working age group (15-64). This means a marked decrease in the labor force that supports Japan's economy and society. On the other hand, many foreign students who have learned Japanese want to work in Japan, and the number of foreign workers in Japan is increasing year by year. In such a rapidly changing working environment, we will focus our capabilities in the IT Solutions and Language Services sectors on creating "bridge talent": human resources with strong communication skills indispensable in the era of internationalization and "Global Inbound". We believe this strategy will allow us to further expand our business.
Global Inbound

"Global Inbound"

By focusing on the IT Solutions and Language Services sectors,
we develop a unique value proposition (VP).

Market needs related to "learning" and "working" will continue to expand and grow due to the internationalization ("Global Inbound") of Japan. To meet these emerging needs, we will develop a unique value proposition (VP). The VP is born out of two facets of our business: the IT Solutions business (mainly Web consulting and media management) and the Language Services business based on many years of experience in language education. By combining these two strengths, Zenken is "enabling encounters between people who will create opportunities in the future". We believe that through our VP we will not only expand our business but also help revitalize the Japanese economy and society.